Our story
MyKindaEarth was born from a deep-rooted desire to drive change to the way that we live. It's about making one small change toward being more sustainable that will have a big impact on the world in the future.
2018
Two friends launched their first reusable wipes product for babies on Amazon whilst caring for new borns Eloise and Henry
2019
Microfibre wipes shortlisted in the Made for Mum awards
2020
Won silver for best baby wipe at the Mother & Baby awards
2020
Launched first direct customer website for Little Gubbins
2020
Launched Green Face Co reusable make up remover wipes
2020
Listed with Premium baby retailer JoJo Maman Bebe
2020
After years of hard work, a full range of reusable baby wipes was launched, offering a families a choice of five reusable wipe products to cover all their needs
2021
Launched first range of biodegradable and compostable nappy bags
2021
Loved By Parents winner of best cloth baby wipe and Bizzie Baby bronze award
2022
Start of new collaboration with FreshX Tissue Spritz
2023
Little Gubbins becomes MyKindaEarth
2023
Launch of new FreshX Family Pack
More exciting news coming soon!
We continue to be driven by a desire to do good for us and the world we live in.